Mark Penn: Bombshell New Survey Shows Why Advertisers Should Be Buying Space On News Publishers
- 5 days ago
Mark Penn, founder and CEO of Stagwell, Inc. joins "Forbes Newsroom" to discuss a new major Stagwell survey about news consumption and advertising, which revealed major flaws in conventional wisdom around advertising on news products, audience and consumption behavior, and more.
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Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more:
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